I diagnose complexity, then design the system forward.

Selected work

Selected systems I’ve helped shape

A focused selection of projects that show how I approach regulated journeys, operational products, multi-role platforms, and connected experiences.

01Enterprise SaaS · Operations · Multi-role

Parent

Designing role-based products for administrators, centre managers, educators, staff, and parents across waitlists, enrolment, child records, planning, and daily operations.

Role

Senior Product Designer

Period

2024 — 2025

• Multi-role SaaS
• Real-time operations
• Role-based permissions
• High-density tables

View case study

02Marketplace · SaaS · Mobile & Web

Kliq

Connecting brands and creators through campaign discovery, applications, approvals, team collaboration, subscriptions, and payments.

Role

Senior Product Designer

• Marketplace lifecycle
• Multi-sided platform
• Campaign operations
• Applications and approvals

View case study

03Logistics · Real-time operations · Multi-product

MetroSpeedy

Designing the Driver, Dispatcher, Business and Super Admin products for a New York last-mile platform that runs pedal-assist cargo trikes alongside cars, out of neighbourhood micro-hubs.

Role

Senior Product Designer

• Real-time logistics
• Four connected products
• Field conditions
• Compliance as data

View case study

Thirteen more shipped products sit in the work index — marketplaces, commerce, fintech, fleet, health and institutional platforms, in Arabic and English.

Built and shipped

Two I designed and built myself.

Most of my work sits behind confidentiality agreements, so this site describes it. These two do not — you can open them.

• 

  Yomna

  Live

  Interactive digital wedding invitations in Arabic and English — an invitation that opens with an animation, then carries RSVP, guest lists, gallery, venue and music behind one shareable link.

  Concept, product design, build and deployment — mine end to end, delivered with an AI-assisted workflow. A commercial product with paying customers, not a demo.

  Shipped and sellingArabic + EnglishDesign and buildAI-assisted delivery

  yomna.app(opens in a new tab)
• 

  Carekestra

  In development

  Care coordination for orthopaedic and trauma surgical teams. It models stage, location, urgency and blockage as separate axes, and treats handover as confirmed only when it has been received — not when it was sent.

  Designing and building it myself. This is where clinical training does real work rather than decorating a bio: I have been the person reconstructing a plan from fragments at 3am.

  In development and not available for clinical use. It is not clinically validated and claims no regulatory compliance. I am looking for clinicians and safety specialists to challenge the model.

  Clinical operationsMulti-role handoverDesign and buildSeeking critique

  carekestra.com(opens in a new tab)

Shipped

Five of them, as they were presented when they shipped.

• 
  WNES
• 
  ElctroFix
• 
  iMX
• 
  I’m Here
• 
  Aqarcom
• 
  WNES
• 
  ElctroFix
• 
  iMX
• 
  I’m Here
• 
  Aqarcom

1. 01→

   People

   Who acts, and what they are accountable for

2. 02→

   Rules

   The logic the product must honour

3. 03→

   States

   What changes over time, and what shows it

4. 04→

   Decisions

   Where judgment happens, and who makes it

5. 05

   Outcomes

   Success, failure, and the route back

Experience

Six years across products that cannot afford ambiguity.

Financial journeys, real-time logistics, multi-organisation SaaS, marketplaces, and consumer products — different domains, the same need for clear systems and reliable delivery.

Recommendations

What it is like to work with Omar

Seven recommendations from LinkedIn, in the words the writers used — from the founders, engineering leaders, designers and testers Omar shipped alongside.

• I had the pleasure of working with Omar during his time with us, where he led product design across both our B2B and B2C product lines - both web and mobile

  From day one, Omar demonstrated an exceptional level of professionalism, ownership, and strategic thinking. Designing across enterprise-facing platforms and consumer experiences requires versatility — and he handled both with clarity and precision…

• Omar you are the best product designer I have met through my 10 years experience

• Omar is a reliable and professional person to work with. He's clear in communication, consistent in delivery, and always brings a positive, collaborative attitude. I genuinely enjoyed working with him and would definitely recommend him.

• I've had the privilege of working closely with Omar, our talented and hardworking Product Design Lead. Omar's creativity, attention to detail, and dedication to excellence consistently elevate our projects. His ability to blend innovation with functionality results in exceptional designs. As a team lead, he inspires and motivates us all, fostering a collaborative work environment. Omar is an invaluable asset to any team, and I highly recommend him for his outstanding design and leadership skills.

• I'm pleased to highly recommend OMAR UI/UX Designer. He demonstrated exceptional creativity, technical skills, leadership abilities, and a keen eye for detail.

  Additionally, excelled in leading projects, providing mentorship to junior team members, and effectively communicating with stakeholders.

• I had the pleasure of working with Omar, a truly talented UI/UX designer. His ability to understand user needs and create intuitive, beautiful designs is exceptional. Omar's attention to detail and creativity shine in every project, making interfaces both visually appealing and highly functional. Omar is a great collaborator, working seamlessly with developers and other stakeholders. His communication skills and professionalism make them a joy to work with. I highly recommend Omar for any UI/UX design role.

• I had the pleasure of working with Omar before and learned a lot from his experience. He is talented, hardworking, and I wish him all the best

• I had the pleasure of working with Omar during his time with us, where he led product design across both our B2B and B2C product lines - both web and mobile

  From day one, Omar demonstrated an exceptional level of professionalism, ownership, and strategic thinking. Designing across enterprise-facing platforms and consumer experiences requires versatility — and he handled both with clarity and precision…

• Omar you are the best product designer I have met through my 10 years experience

• Omar is a reliable and professional person to work with. He's clear in communication, consistent in delivery, and always brings a positive, collaborative attitude. I genuinely enjoyed working with him and would definitely recommend him.

• I've had the privilege of working closely with Omar, our talented and hardworking Product Design Lead. Omar's creativity, attention to detail, and dedication to excellence consistently elevate our projects. His ability to blend innovation with functionality results in exceptional designs. As a team lead, he inspires and motivates us all, fostering a collaborative work environment. Omar is an invaluable asset to any team, and I highly recommend him for his outstanding design and leadership skills.

• I'm pleased to highly recommend OMAR UI/UX Designer. He demonstrated exceptional creativity, technical skills, leadership abilities, and a keen eye for detail.

  Additionally, excelled in leading projects, providing mentorship to junior team members, and effectively communicating with stakeholders.

• I had the pleasure of working with Omar, a truly talented UI/UX designer. His ability to understand user needs and create intuitive, beautiful designs is exceptional. Omar's attention to detail and creativity shine in every project, making interfaces both visually appealing and highly functional. Omar is a great collaborator, working seamlessly with developers and other stakeholders. His communication skills and professionalism make them a joy to work with. I highly recommend Omar for any UI/UX design role.

• I had the pleasure of working with Omar before and learned a lot from his experience. He is talented, hardworking, and I wish him all the best